Ski In, Ski Out. 
Viewline Resort Snowmass, set to soon become an Autograph Collection Hotel, is an all-season destination inspired by the area’s 1960s ski culture ethos. Internally, I edited and proofread work from a freelance copywriter (Heidi Udell) to ensure brand alignment, assisted with website copywriting, and joined brainstorms during concept development for the property's signature restaurant. This project was the culmination of three teams from Gettys, making it an important project to leverage on social media. I used a combination of UGC, reposts from the property social platforms, press hits, interior design palettes and mood imagery, and visual identity elements in a series of Instagram and LinkedIn posts to highlight the notable project and multiple services Gettys provided.

Services: 
Copywriting
Proofreading 
F&B Concept Development
 
Branding Studio: Outside Agency
Creative Direction: Jana Singer Arbogast
Visual Identity: Christine Knorps, Bethany Roesler
Interior Design: Gettys Interiors 
Procurement: Populate Procurement