World Hemophilia Day is held on April 17 to celebrate those living with hemophilia, families, caregivers, and the global community. Each year, Sanofi and its CoRes host in-person programs with chapters across the country. For the 2024 program, our team collaborated on an engaging program recognizing generations of the hemophilia community. We created a theme aligning with Sanofi’s “One Family” brand, visual identity, messaging, activations, event agenda, email communication suite, educational program, social media ads, and execution guide. 

This event spanned 40+ chapter partnerships and reached over 2,000 attendees.

Project: Event development
Industry: Healthcare
Client: Sanofi
Agency: Pivot Design
Role: Creative strategy, program development, copywriting, social media, video optimization